The first step involves our team obtaining a comprehensive understanding of your business, your industry, your competition and your customers. This includes meeting with your team, conducting research, customer interviews and drilling down to the core perception of your brand.
Our Brand management service includes monthly planning meetings to discuss objectives as well as the customised and monthly reporting.
Our clients find this one-on-one time to be supremely beneficial. The insights and data presented during these sessions lead to focused brainstorming sessions, encouraging them to work ON their business, not simply IN it.
The scope of work, to be mutually agreed in writing, may include the following:
- Discovery, growth, insights and points
- Strategic marketing insights
- Consultations with the team
- Briefing meetings
- Research (industry, client, competitor review, issues, insights, objectives, challenges)
- Implementation of agreed upon objectives
- Reporting summary and analysis