← Selected work

CUSTOMER EXPERIENCE / BPO

SA Commercial

Customer-journey and brand work within a fast-moving contact-centre programme.

The challenge

SA Commercial needed marketing and customer-engagement support on a shared-client programme, where requirements changed quickly.

Nelon’s contribution

A consultative role covering customer journey mapping, brand elements, optimisation and end-to-end omnichannel collaboration. The work connected brand thinking to the customer’s experience of the service.

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Petec Services

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For business advisory, brand management and commercial support.

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